It doesn’t matter where you live, work, play or travel to, environment will often control what you wear, what you eat, how you think and even your ability to breath. It doesn’t matter if you are an earthling or from another planet, environment will have more control over your life and possibly things you take for granted. It doesn’t matter where you are from, your environment will label you as a Texan, a Brit or a Martian.
Being old school in my approach to buying large ticket items such as an office reception desk (needing to see and touch), it still amazes me that modern day internet shoppers will buy office furniture online spending hundreds, and even thousands of dollars with having only relative information about what they are buying, and who they are buying it from. Call me old fashion in that regard if you must, I will wear that badge.
Design, inside and out of a workplace, be it a retail, office or service facility, has an unimaginable impact on brand perception and ultimately, what customers are inclined to spend.
At 90 Degree Office Concepts, we offer FREE consultation in areas where you might need help. When it comes to something as important as the presentation of your office and business, it has to be done effectively.
A blind women (who we will call Sheena), while completing her manicure, was asked to choose the polish color she preferred. Being unable to make the selection on her own, she turned to a fellow patron and asked; “Which color do you prefer? Ballet Slippers or Adorable”? “Definitely the Ballet Slippers” the woman replied. “Why”? Sheena inquired. “Because it’s elegant,” the patron responded.
You spend hours looking around, website after website looking for that perfect reception desk for your business lobby. It’s important to you because you want to make a good first impression when customers come to visit. After all your sweat, indecision and questions, you finally find one that you like. You plop down your credit card and have it shipped. You receive it finally! It’s in a million pieces but you don’t care because you had nothing to do all day Saturday anyway. You put it together after much trial and error. You’re set. On Monday your receptionist tells you it looks great, but she needs a scouch more room, so you pull it away from the wall a few more inches and the side panel pops off. YOU WANT TO DIE!
Have you ever written an important phone number on a napkin or the back of an envelope? On the one hand, you get the information scribbled down; on the other, that piece of paper is so insubstantial, it gets lost or trashed by you or someone else.
When it comes to knowledge, sometimes we think we know, and we nail it! At other times, we think we have it all sewn up, and we wind up paying twice the price, embarrassing ourselves, or wishing we had never started in the first place. Then there are times when we don’t know that we don’t know, and we move forward anyway. These are the times for which we often pay dearly.
In this new age, modern-minded people are changing the way they approach buying products. It’s no secret: brick-and-mortar stores are closing, as are entire shopping malls. People are buying everything from footwear to real estate online. They want the ease of buying from trusted sources from the comfort of their living rooms.
There was a time when a person could buy a treasure map, and then have to pay a small fortune. As more and more treasure maps started to become available in the marketplace, sellers upped the ante and began to lower prices and provide free tools to dig up the treasure. They also began to provide transportation to the treasure site. To gain an even greater market share, map sellers began to offer all the benefits of treasure hunting right from the living room couch for X dollars.